Question

Matt is passionate about Hollister. It is the only place he'll buy his clothes. He hasn't shopped anywhere else in the last few years and will often write positive reviews on his blog about Hollister's merchandise. From a strictly marketing perspective, Matt's positive reviews reflect

Answer 1

Bias

Step-by-step explanation:

Bias is a preference towards something do to ignorance. he is being biased becuase he never goes to other stores to see if they are better