Question

A consumer organization in Ohio has challenged the marketing decision of a local firm alleging it to be against the larger social interest.

In this instance, the firm is challenged by a(n) ________ public.

A) internal
B) general
C) government
D) citizen-action
E) media

Answer 1

Citizen- action

Step-by-step explanation:

A citizen-action public is a public group that was formed or established for the benefit of the general consumer and may have been formed voluntarily or involuntarily. They include groups such as consumer groups, environmental and minority groups. The above is an example of a consumer group that is working for the benefit of consumers

A company's public relations department usually look out for such groups to stay informed as to how it affects the company .

Answer 2

Answer: D--- citizen action

Step-by-step explanation:

Citizen Action is public activist group of individuals who formed an organization to be responsible for solving issues that will achieve social, racial, economic and environmental improvement in their communities in order to positively transform their community for the good of its citizens.

In this case, A consumer organization in Ohio challenged the marketing decision of a local firm alleging it to be against the larger social interest. The firm is challenged by a Citizen Acton public known for solving issues that will improve their society.