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Products such as steel, bulk chemicals, and industrial electronics do not require much differentiation because the taste and preference for these products is similar all around the world. These products are examples ofA. local customization.B. market differentiation.C. universal needs.D. lateral requirements.E. the efficiency frontier.

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Answer:

C) universal needs.

Step-by-step explanation:

Universal needs are basically products that everyone needs to have a normal living and for the most of us, survive. Even though we do not eat steel, chemicals or even industrial electronics, they are necessary to produce the things we eat, where we live, how we move (cars, airplanes, boats, bicycles) and what clothes we wear.

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