Answer:
Introduction
Step-by-step explanation:
The product life cycle is the process of defining different phases of product going from one phase to another until it perishes from the market over a period of time. It helps companies to implement strategies according to the stage of the product in the market. The four phases of product life cycle are:
- Introduction
- growth
- maturity.
- Decline.
Introduction: It is an initial stage of a product, where a new product is released in the market and stakes are very high as it requires more investment and promotion.
In the given case, a company have developed a new product and introduced in the market, therefore the product is in introduction stage of product life cycle.