156k views
3 votes
The Walt Disney Company is world renowned for its destination resorts and theme parks. The company prides itself on providing the highest quality experiences for visitors to the parks and trains its employees as "cast members" who are all part of the show. Which group of employees is most likely to be considered the "ingroup" at the theme park?

2 Answers

2 votes

Answer:

the performers that dress up like Mickey Mouse, Minnie, princesses, and all of Disney's characters, plus the people in charge of the games, cleaning, etc.

Step-by-step explanation:

Ingroup employees are those that clearly identify with the company and represent it with the customers. Outgroup employees are those that are unseen by the customers, even though their jobs are still important, e.g. people that repair rides and games, or perform other maintenance tasks.

User Akshay Bhange
by
3.8k points
3 votes

Answer:

Those repairing the rides.

Step-by-step explanation:

The Walt Disney Company uses a strategy to create a complete experience when visiting its destination resorts and theme parks. Disney's goal is to create a magical world, where it can win people over by the enchantment of its characters and shows.

For this strategy to be effective, there is a very adequate training of its employees, most of them are included as members of the cast, using fantasies of the iconic characters and assisting visitors and taking photos, making the experience more complete.

But in the case of the above question, the group of employees who are most likely to be considered the "ingroup" in the theme park are those who provide technical support to repair the tours, due to the fact that the application of their skills is more technical and less playful. , as most Disney employees must behave.

User Venechka
by
4.3k points