Answer: Resistance to American/British cultural dominance
Step-by-step explanation:
In the American version of Dancing With the Stars and indeed in many other countries, mastery of Euro-American Aesthetic values is encouraged to prove that success requires conformity to Western rules and value according to McMains. An example would be the mastery of Russian, Bulgarian and Japanese contestants of the Ballroom Dance.
South Americans and Indians are not having any of this however as evidenced by the inclusion of Bollywood dance in India and local dances such as SAMBA DE GAFIERA in Brazil and the CHACARERA in Argentina and although this could be due to the lack of popularity of Ballroom Dance industry in these countries, McMains believes that it is a resistance to American/British dominance shown by embracing the Euro-American stereotypes of their nation and peoples.