Question

You have landed your dream job working for Steve Evert. Unfortunately, Steve does not understand the difference between a customer relationship management system, supply chain management system, and enterprise resource planning system. Using any example you choose, provide Steve with an overview of these important systems and how they add business value.

Answer 1

Customer Relationship Management (CRM) systems help manage customer interactions to increase satisfaction and loyalty. Supply Chain Management (SCM) systems manage the flow of goods and services to maximize value and competitive advantage. Enterprise Resource Planning (ERP) systems integrate core business processes in real-time for improved information flow and stakeholder management.

Step-by-step explanation:

Steve, it's essential to understand how various systems such as Customer Relationship Management (CRM), Supply Chain Management (SCM), and Enterprise Resource Planning (ERP) systems add value to a business. A CRM system helps manage a company's interactions and relationships with both current and potential customers. It streamlines processes to increase customer satisfaction and loyalty, which can lead to increased sales and profitability.

On the other hand, an SCM system focuses on the flow of goods and services. It involves the active management of supply chain activities to maximize customer value and achieve a sustainable competitive advantage. This system helps in managing the production process, from procurement of raw materials to the distribution of finished goods.

Lastly, an ERP system is an integrated management of core business processes, often in real-time and mediated by software and technology. This system can include planning, purchasing, inventory, sales, marketing, finance, and human resources. By integrating these functions, an ERP system can facilitate the flow of information between all business functions inside the boundaries of the organization and manage the connections to outside stakeholders.

Answer 2

CUSTOMER RELATIONSHIP MANAGEMENT SYSTEM:

It is a tool that helps all the companies information and data about it business secured, and easy to trace. This system can help you know how many times a customer checks the companies website, how many emails a particular customer sent to a staff, what product are customers more interested to buy, which customer has patronize the company's business most, and what is the best way to solve most customers need from past records. This is very important in any organization because the first mindset of every business is to keep it's customer as well as making profit from them. With this system we can select a customer for yearly award and recommendations, with this system when can select customers that should be awarded bonus.

SUPPLY CHAIN MANAGEMENT:

The supply chain management is the branch of the business that overseas the movement of goods in and out the business. This aim of the business is very important to the business, because it helps the keep the records of raw materials been supplied, and amount of goods in the warehouse and the quantity of goods being supplied. Form this system we can know the products we supply most and how much raw materials we have used to produced the amount of finish goods in the warehouse, and also it is the duty of the supply chain to help supply any equipment we need in the company, to buy or to hire. For instance we need a hand drilling tool to help us drill a little deep to the soil, it is the duty of the supply chain to go to the market and inquire how much it will cost, for the account to decide whether to hire it or to buy it. It is also the duty of the supply chain management to keep inventory of all the items in the organization.

ENTERPRISE RESOURCES PLANNING SYSTEM:

This system helps you to manage all aspect of your business just with one function. It also work in hands with the supply chain to know all the movement of goods within and outside the company. This system will help you know the the amount in the finance, warehouse,production, supply and any other aspect of the business. As a manger you need to have this system in your firm because it is the simplest way you can be updated in all aims of the business with just one sight. It also helps you to run all the back office work easily and faster. From this system, you can always plan how the business should be restructured because you can see the performance of each unit through it