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When Heavenly Cookies prices its sugar cookies at $1.00, they sell 75 cookies. They lowered the price to $0.50 and sold 200 cookies. Their total revenue ________ because the price elasticity of demand for sugar cookies is ________.

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Answer: Total Revenue is $100 and the price elasticity is 0.4

Explanation: total revenue is computed as Price * Quantity

$0.5 * 200= $100

Elasticity is the degree of responsiveness of quantity demanded to a change in price.

Old price $1

New price $0.5

Old quantity 75

New quantity 200

Formula- % change in quantity demanded / % change in pride

NB change is (old-new)

Change in Qd= (75-200) / 75 =-1.67

Change in price=(1-0.5)/1=0.5

-1.67/0.5= -3.34

The negative is ignored in price elasticity and the answer is 3.34 which means the product is Elastic

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