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A brand manager wants to show the value of his advertising by demonstrating the return on ad investment. What's his marketing objective?
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A brand manager wants to show the value of his advertising by demonstrating the return on ad investment. What's his marketing objective?

User Yem
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1 Answer

7 votes

Answer:

Purchase

Step-by-step explanation:

By calculating marketing ROI, organizations can measure the degree to which marketing efforts either holistically, or on a campaign-basis, contribute to revenue growth

User Gsach
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