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During the first half of the 20th century, Henry ford made efforts to build a loyal customer base by

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Answer:Using the FordPass reward system

Step-by-step explanation:

FordPass Rewards program, customers can collect points by buying new or certified pre-owned vehicles or having their vehicle serviced at a Ford dealership. They can save those points without a cap, and then redeem them toward the purchase or lease of a new vehicle or to pay for parts and service.

This therefore kept customers coming back to spend money at ford because they had collected points creating a system of loyalty and people familiar with the company. Hope this helps!!

User Kiabso
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2 votes

Answer:

manufacturing reliable and affordable cars

User Moon Soon
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