Answer:
1. Strong brand names:
guarantee brand loyalty.
2. A negative impact of branding is that:
it may create false perceptions about product differences.
Step-by-step explanation:
Brand names differentiate the products and services of competitors providing similar goods and services. It is usually represented as a logo. To make the brand name strong, the brand should reflect the style of customer services, marketing materials, and advertising chosen by a particular company in a competitive market.