End behavior: You have the leading coefficient (number write in front of the variable with the largest exponent) of +1 and the polynomial degree is odd (3).
For this features the end behavior is: falls to left and rises to right.
Y-intercept: The value of g(x) when it cross the y-axis (when x is 0)
Substitute the x in the equation by 0 and evaluate the function:
y-intercept: 4
To find the zeros:
Equals the function to 0
Factor:
-Factor x²
-Factor -4:
-Factor (x-1):
Write the second factor as a substraction of squares:
Equal each factor to 0 and solve x:
Then, the zeros of g(x) are: x=1, -2, 2