According to the ________, the source, content, and audience will all influence the persuasiveness of a message. Group of answer choices Asch attitude change Stanford attitude change central route of persuasion The central route relies logic-driven arguments using data and facts to convince people of an argument’s worthiness. The question is asking about a theory that demonstrated that certain features of the source of a persuasive message, the content of the message, and the characteristics of the audience will influence the persuasiveness of a message. Yale attitude change