Final answer:
The success of congressional candidates can be attributed to advertising, credit-claiming, and position-taking strategies to build positive image and gain voter support.
Step-by-step explanation:
The success of congressional candidates can be attributed to several factors:
Advertising: Candidates engage in activities like interviews, speeches, and public appearances to gain visibility and be seen by their constituents.
Credit-Claiming: Candidates emphasize their specific policies, earmarks, and casework to demonstrate their effectiveness in representing their constituents' interests.Position-Taking: Candidates use roll call votes and speeches to emphasise their stance on popular issues and showcase their dedication to representing their constituents' concerns. These strategies help candidates build a positive image, connect with voters, and increase their chances of getting re-elected.