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What are the 3 *Marketing* and Operational CRM technologies?

User Sashk
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Final answer:

The three Marketing and Operational CRM technologies are Sales Force Automation (SFA), Marketing Automation (MA), and Customer Service and Support (CSS).

Step-by-step explanation:

The three Marketing and Operational CRM technologies are:

  1. Sales Force Automation (SFA): This technology helps in automating and streamlining the sales process, including managing contacts, tracking leads, and managing sales opportunities.
  2. Marketing Automation (MA): MA technology enables businesses to automate marketing tasks such as sending targeted emails, managing social media campaigns, tracking website visitors, and analyzing marketing performance.
  3. Customer Service and Support (CSS): CSS technology helps businesses provide superior customer service, manage customer inquiries and complaints, and track customer interactions.

User Dwza
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