Question

Yolanda runs an online store that sells maternity wear. Her business has grown significantly over the past couple of years and Yolanda needs additional funding to scale up her operations further. She draws up a detailed business plan to present to potential investors and has it printed and bound. Her best friend Sasha feels that using printed documents is outdated and that Yolanda would make a better impression by mailing out soft copies of her plan to potential investors. Which of the following arguments can Yolanda use to rationalize her choice of medium?

A) This business plan needs to reach several groups of investors spread across the country.
B) I need to make a formal impression with this business plan.
C) I need to be able to update content frequently and in real time to keep investors updated of new developments.
D) An interactive discussion is required in order to convince investors of the potential of my business model.
E) I need a relatively inexpensive medium of communication to communicate with multiple investors.

Answer 1

Yolanda can rationalize her choice of using printed documents for her business plan based on the need to reach multiple investors, make a formal impression, and keep communication costs relatively low.

Step-by-step explanation:

Yolanda can rationalize her choice of using printed documents for her business plan for several reasons:

1. This business plan needs to reach several groups of investors spread across the country. By mailing out printed documents, Yolanda can ensure that her business plan reaches all potential investors, regardless of their location or access to technology.
2. I need to make a formal impression with this business plan. A printed and bound document can create a more professional and formal impression when presenting it to potential investors.
3. I need a relatively inexpensive medium of communication to communicate with multiple investors. Printing and mailing out copies of the business plan can be a cost-effective method compared to other mediums such as video presentations or slide decks.