Final answer:
Information is sent to users based on previous behavior in Web marketing through Behavioral targeting, not through SEO, content marketing, or push marketing. The correct option is D.
Step-by-step explanation:
In Web marketing, information is sent to users based on their previous inquiries, interests, or specifications through d) Behavioral targeting. This strategy involves tracking the behavior of users online, such as the websites they visit, the content they interact with, and the searches they perform.
By doing this, businesses can create personalized advertising campaigns that are more likely to resonate with their audience.
Unlike Search Engine Optimization (SEO), which focuses on improving a website's visibility in search engine results, or Content Marketing, which involves creating and sharing valuable content to attract and engage a specific audience, behavioral targeting is exclusively concerned with delivering tailored messages based on user behavior.
Push marketing refers to a strategy where marketers push their message out to an audience, but it is not inherently based on user behavior as behavioral targeting is.