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Can faculty use the case study as a class project without competing in NSAC?

User Mikeplate
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Final answer:

Faculty can use case studies for class projects without NSAC competition. The purpose is to gain in-depth insights into complex issues and ensure ethical considerations such as IRB approval and participant consent are met. They might compile studies for internal educational use or broader administrative review.

Step-by-step explanation:

Case Studies in Academic Research

Faculty can indeed utilize case studies as class projects without the need to compete in the National Student Advertising Competition (NSAC). The purpose of case studies in academic research is to provide in-depth understanding and insight into complex issues, drawing meaningful patterns and trends from the subjects studied. Whether it involves analysis within a business curriculum or any other academic pursuit, the approach remains an educational tool for learning and discovery.

When conducting research on human subjects, especially in an academic setting, it's crucial to adhere to ethical considerations. Many universities mandate that research involving human subjects be reviewed and approved by an Institutional Review Board (IRB), ensuring the protection of the participants. Additionally, obtaining written permission from the participants is a fundamental step that aligns with ethical research practices. Therefore, faculty and students should seek guidance on their college's policies for conducting such research.

Faculty might choose to compile case studies for class discussion or possibly consider distribution to college administrators if trends emerge that could be useful. It is important, however, to consult with instructors and adhere to institutional guidelines for research to ensure that all studies are conducted ethically and within legal boundaries.