Final answer:
The priorities of American Airlines in this case study were maximizing shareholder profits and enhancing customer satisfaction, which was considered unethical because it neglected passenger safety and employee well-being.
Step-by-step explanation:
The priorities of American Airlines in this case study were b) maximizing shareholder profits and d) enhancing customer satisfaction. The prioritization was considered unethical because it neglects the importance of a) ensuring passenger safety and c) improving employee well-being. By prioritizing profits and customer satisfaction over safety and employee well-being, American Airlines puts the lives and well-being of its passengers and employees at risk.