Final answer:
To perform a margin analysis and calculate the contribution per unit at a $299 selling price, we need the variable cost per unit. The contribution per unit is found by subtracting the variable cost per unit from the selling price i.e. $149.
Step-by-step explanation:
The contribution per unit when selling an appliance at $299 in traditional retail stores requires information on the variable costs associated with producing the appliance. Without this data, we cannot complete the margin analysis or calculate the contribution per unit. The contribution per unit is calculated as the selling price per unit minus the variable cost per unit. This figure is important for businesses as it shows how much each unit contributes to covering fixed costs and generating profit.
For illustrative purposes, if we had the variable cost per unit, the calculation would look like this: Contribution Per Unit = Selling Price per Unit - Variable Cost per Unit. Suppose the variable cost was $150; then the contribution per unit would be $299 - $150 = $149.