Question

Possible solutions that minimize the problems caused by intangibility include all of the following except:

a. Providing tangible elements or evidence of the service
b. Offering money-back guarantees
c. Creating a physical representation of the service
d. Building a strong brand image

Answer 1

The correct option is b. Offering money-back guarantees. Possible solutions that minimize the problems caused by intangibility include providing tangible elements or evidence of the service, offering money-back guarantees, and building a strong brand image. Creating a physical representation of the service is not one of the possible solutions.

Step-by-step explanation:

The possible solutions that minimize the problems caused by intangibility include providing tangible elements or evidence of the service, offering money-back guarantees, and building a strong brand image.

Creating a physical representation of the service is not one of the possible solutions that minimizes the problems caused by intangibility. While providing tangible elements or evidence of the service and creating a physical representation of the service may help make the service more tangible and easier for customers to understand, they are not considered solutions that directly address the intangibility issue.