Question

Boeing's development of the 787 Dreamliner is an example of a company obtaining a competitive advantage through product differentiation/innovation. True or False?

Answer 1

Boeing's development of the 787 Dreamliner is an example of a company obtaining a competitive advantage through product differentiation/innovation.

Step-by-step explanation:

The statement is true.

Boeing's development of the 787 Dreamliner is indeed an example of a company obtaining a competitive advantage through product differentiation/innovation. The 787 Dreamliner introduced several innovative features that set it apart from other airplanes in the market, such as a lightweight composite structure, improved fuel efficiency, and enhanced passenger comfort. These innovations allowed Boeing to differentiate its products and attract customers, giving them a competitive edge in the aerospace industry.

Boeing's development of the 787 Dreamliner was a significant milestone in the aerospace industry. The 787 Dreamliner is a long-range, wide-body twin-engine jet airliner that features several innovations aimed at improving fuel efficiency, passenger comfort, and overall performance. Here are some key aspects of the 787 Dreamliner's development:

Materials:

The 787 Dreamliner is the first commercial airplane to extensively use composite materials in its construction. About 50% of the primary structure, including the fuselage and wings, is made of composite materials. This significantly reduces the aircraft's weight and improves fuel efficiency.

Fuel Efficiency:

The use of advanced materials, combined with new aerodynamic design features, contributes to the Dreamliner's improved fuel efficiency compared to older aircraft. Boeing aimed for a 20% reduction in fuel consumption compared to similarly sized aircraft.

Range and Size:

The 787 Dreamliner is designed for long-haul routes and can carry a large number of passengers. It comes in two main variants, the 787-8 and the larger 787-9, with the latter offering an extended range.

Passenger Comfort:

Boeing focused on enhancing the passenger experience with features such as larger windows, quieter engines, improved air quality, and higher humidity levels inside the cabin. These factors contribute to a more comfortable and enjoyable flying experience.

Global Collaboration:

Boeing adopted a global collaboration approach for the Dreamliner's development. The company worked with suppliers and partners from around the world, incorporating components and expertise from various countries. This approach aimed to leverage the strengths of different regions and reduce production costs.

Market Response:

The 787 Dreamliner received significant attention and positive feedback from airlines and passengers. Its innovative features and improved efficiency contributed to its popularity in the commercial aviation market.

Overall, Boeing's development of the 787 Dreamliner reflects a strategic focus on innovation, fuel efficiency, and passenger experience to gain a competitive advantage in the highly competitive aerospace industry.

Answer 2

Boeing's development of the 787 Dreamliner, which involved customer integration and design-build teams to meet airline requirements, represents a true example of obtaining competitive advantage through product differentiation/innovation.

Step-by-step explanation:

Boeing's development of the 787 Dreamliner is indeed an example of a company obtaining a competitive advantage through product differentiation/innovation.

This statement is True. Boeing achieved this by integrating potential customers into their design process from the start, ensuring that the aircraft met the needs and requirements of major airlines.

This was augmented by the use of design-build teams, an innovative approach that brought engineers and manufacturers together during the design phase to streamline implementation, an approach first developed for the 777.

This kind of innovation in product development allowed Boeing to offer a distinctive product with features like improved fuel efficiency, greater range, and passenger comfort, thus differentiating the 787 Dreamliner from other aircraft and conferring a significant competitive advantage in the aviation industry.