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Amazon.com, founded by Jeff Bezos and reflecting his vision, is an example of which mode of strategic decision making?

A) adaptive
B) entrepreneurial
C) logical incrementalism
D) planning
E) none of the above

1 Answer

3 votes

Final answer:

Amazon.com is exemplified by an entrepreneurial mode of strategic decision-making, focusing on innovation and risk-taking to achieve significant economies of scale and competitive pricing.

Step-by-step explanation:

Amazon.com, founded by Jeff Bezos and reflecting his vision, is most closely associated with an entrepreneurial mode of strategic decision making. This approach is characterized by bold, innovative strategies and a willingness to take on significant risks in order to achieve a competitive advantage.

Amazon has revolutionized the retail space by leveraging its production model and cost structure to offer low prices, which has been instrumental in its ability to undercut the competitors' prices. The company's strategic choice of huge warehouse facilities in low-rent locations, combined with highly computerized systems utilizing robots, has resulted in economies of scale that have propelled Amazon to the forefront of the retail industry.

User Joel Jonsson
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