Final answer:
True, CRM systems indeed provide the benefit of enhanced customer loyalty by enabling businesses to offer personalized pricing and service, leading to greater customer satisfaction.
Step-by-step explanation:
A benefit of CRM (Customer Relationship Management) systems is indeed the enhanced customer loyalty that can result from effectively tailored pricing and product service offerings that align with current customer needs. CRM systems give businesses the tools they need to understand their customers better and to personalize their interactions.
This personalized approach can lead to customers feeling more valued and satisfied, which typically leads to increased loyalty. Moreover, by leveraging the data collected through CRM systems, companies can anticipate customer needs and preferences, potentially offering them exactly what they need before they realize they need it themselves.