Question

n the context of making decisions in a group, which of the following statements is true of self-presentation? group of answer choices consumers use unique choices to express their individuality. uniformity at the group level is of utmost priority. information gathering within the group is of utmost priority. consumers identify difference in choices by interacting within the group. consumers tend to make choices that are similar to those made by the rest of the group.

Answer 1

In the context of group decision-making, consumers tend to make choices that are similar to those made by the rest of the group in order to fit in and be accepted.

Step-by-step explanation:

In the context of making decisions in a group, self-presentation refers to consumers tending to make choices that are similar to those made by the rest of the group. This behavior is known as conformity and is driven by the desire to fit in and be accepted by the group. When interacting within the group, consumers identify the differences in choices made by others and conform accordingly. Therefore, the statement 'consumers tend to make choices that are similar to those made by the rest of the group' is true.