Final answer:
The thesis statement or claim is the central argument in a persuasive address.
Step-by-step explanation:
When writing a persuasive address, the thesis statement or claim is the central argument that you want to discuss or prove. It serves as a clear statement of your position and purpose in the speech. For example, if your persuasive address is about the importance of recycling, your thesis statement could be: 'Recycling is essential for protecting the environment and conserving natural resources.' The thesis gives direction to your speech and helps you convince your audience.
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