Question

Instead of competing on price, online retailers often pursue a competitive advantage over local retailers by offering which of the following? (Check all that apply.) 1. Free shipping 2. A superior in-store experience 3. Greater selection 4. Excellent customer service

Answer 1

Step-by-step explanation:

Online retailers often pursue a competitive advantage over local retailers by offering the following:

1. Free shipping

3. Greater selection

4. Excellent customer service

While some online retailers may also work on improving the overall shopping experience, the "superior in-store experience" typically pertains to brick-and-mortar retail stores rather than online retailers. Online retailers tend to focus more on convenience, broader selection, and competitive pricing to attract customers.