Why is target market selection usually the first step in the development of a marketing strategy?'

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asked Jun 10, 2017 75.3k views

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Piyush Ghediya · Answer 1 · 2017-06-14T20:21:33+0000

Because to be able to market your product, you want it to reach the right audience so you have a better chance of people from that audience ("Target Market") to buy it.

Why is target market selection usually the first step in the development of a marketing strategy?'

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