Final answer:
The marketing plan elements include statement of objectives, market analysis, competitive analysis, marketing strategies, and marketing tactics.
Step-by-step explanation:
1. Marketing plan: A marketing plan is a comprehensive document that outlines a company's marketing strategy for a specific time period.
2. Statement of objectives: This is a formal statement that describes the goals and objectives that a company aims to achieve through its marketing efforts.
3. Market analysis: Market analysis involves gathering and analyzing information about the target market, including customer needs, competition, and trends.
4. Competitive analysis: Competitive analysis is the process of identifying and evaluating the strengths and weaknesses of competitors to gain a competitive advantage.
5. Marketing strategies: Marketing strategies are the high-level plans and approaches used to reach the target market and achieve marketing objectives.
6. Marketing tactics: Marketing tactics are the specific actions and activities implemented to execute marketing strategies, such as advertising, networking, and promotions.