33.3k views
0 votes
What strategy was avon pursuing until the mid-2000s? what were the advantages of this strategy? what were the disadvantages?

User MatthieuP
by
8.6k points

1 Answer

3 votes
Avon used Direct Sales Model Strategy until the mid-2000s. It is a method wherein the business's own employees are in direct contact with buyers as they sell their products.

The advantages of direct sales model are:
1) strong customer relations
2) coordination with other effective business strategies
3) price and cost control
4) access to more customers

The disadvantages of direct sales model are:
1) more expensive compared to other marketing strategy
2) time consuming during sales calls or talks.
3) can be inconvenient or intrusive to clients or consumers.
User DanielBlazquez
by
8.1k points
Welcome to QAmmunity.org, where you can ask questions and receive answers from other members of our community.