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Why is it important to conduct market research on your target audience before building your marketing plan?

a)Newspapers and magazines will give you a discount on advertisements if you show them your research.

b)You need to consider who your potential customers are before deciding on marketing strategies.

c)Customers enjoy sharing their opinions, so market research will make your product sell more.

d)It doesn't matter which one you do first

2 Answers

9 votes
It would be b it’s obvious
User Anion
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9 votes

Answer:

B

Step-by-step explanation:

Marketing strategies vary in effectiveness depending on what kind of customer you're trying to sell to. A product that is designed for the younger generation wouldn't sell that well in a newspaper, a medium that is mostly used by older consumers.

User SDK
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