Question

Venn Networks recently unveiled its new smartphone at a press conference. There was a news release about the new smartphone and all the members of the company's top management interacted with the media during this conference. Venn Networks is using the promotional strategy of _____ in this scenario.

Answer 1

the media/ public relation

Step-by-step explanation:

The answer can either be media or public relation based on the generic classification or type of promotional strategies in the context. Given that the types are advertising, personal selling, sales promotion, public relation and direct marketing. The closest to the strategy used by Venn networks is public relation.