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Russeng, a travel agency, had a huge setback in its business as customers started to book travel tickets online and make their own itineraries using the information available on the Internet. It failed to take the necessary corrective measures to address this issue, and this led to an overall decrease in the company's performance. This scenario best illustrates _____.

A) Organizational declineB) Design iterationC) Technological discontinuityD) Generational change

User Ligi
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Answer: The correct answer is "A) Organizational decline".

Explanation: This scenario best illustrates organizational decline.

When a company does not pay attention and takes action against changes in the market in which it works, it loses competitiveness and as a consequence decreases its performance, a fact that correctly illustrates the "organizational decline".

User Fernando Madruga
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