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What is a company likely to do if their celebrity endorser is involved in a scandal?

A.
wait and see what happens
B.
determine the nature of the scandal
C.
cancel the endorsement contract immediately
D.
give no comment to the news media

2 Answers

3 votes

Answer:

I think its B. it can't be D and probably not A. And depending on how bad it is they may cancel but if they dont know what it is first then they shouldn't cancel the endorsement.

User Karush Mahajan
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3 votes

Answer:

C

Step-by-step explanation:

I would think first they would determine the nature of the scandal & then decide how damaging it is to see whether or not if they have to drop the celebrity or not , some brands stick with their celebrities unless its really something bad.

User Pets
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