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2. Choose any national or global chain with an online presence. Do a web search and spend time looking at their website. List the company's strengths in the space below. You may write in complete sentences or list form. (5-10 strengths) TIP: Look for strengths in different areas (product, price, promotion, place, sales, distribution).

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The correct answer to this open question is the following.

I choose the Amazon website to answer this question.

These are the strengths of this global company.

-First, it has a presence almost worldwide, due to the benefits of e-commerce.

-Reputation. It has a good reputation because serves the customer well.

-Infrastructure. World-class facilities and delivery infrastructure to get the product on time.

-Variety of products. You access the company's website and can find anything. From books to toys, movies, and furniture.

-Prices. Accessible or competitive process because that is the advantage of e-commerce.

-Customer Service. Good client service that aims for entire satisfaction.

-Promise of delivery. Delivery time. Period.

User Brian Tung
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