Answer:
Evaluating goals and plans
Step-by-step explanation:
Planning is a very important activity that guides a business to achieve its set goals and objectives.
There are various stages in planning namely:
- Analysing the situation
- Selecting goals and plans
- Evaluating goals and plans
- Implementing goals and plans
- Monitoring and controlling performance.
In the given scenario Jekyll Corp. is assessing how well alternative plans meet high-priority goals while considering the cost of each initiative and the likely investment return.
This stage is the evaluation of goals and plans to see which of them will be more profitable.
It is done to identify the plan that will meet the organisation's objectives at least cost