The correct answer is Words and phrases are carefully chosen to evoke the desired response in a reader.
Step-by-step explanation:
In writing, including fictional and non-fictional texts, the words selected by the author determine how a message is communicated and the effect this has on the reader. For example, using the words "horrendous war" leads to a different effect than writing "necessary war" because the second selection of words is more positive and would make readers consider war as positive or at least unavoidable. In this context, word choice should be considered because these are related to the response the writer wants the reader to have.