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Customer relationship management (CRM) helps firms gain and maintain competitive advantage by: a. encouraging them to produce standardized goods. b. merging all demographic-based and behavior-based segments
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Customer relationship management (CRM) helps firms gain and maintain competitive advantage by: a. encouraging them to produce standardized goods. b. merging all demographic-based and behavior-based segments of markets. c. studying which goods and services are purchased together. d. prohibiting them from bundling goods and services together.

User Khachik Sahakyan
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16 votes
16 votes

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A. Encouraging them to produce standardized goods

User Yevhen
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