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1. What, historically, have been Apple's competitive advantages in the personal computer market (compared to other PC makers)?
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1. What, historically, have been Apple's competitive advantages in the personal computer market (compared to other PC makers)?

User David Raznick
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There have been many competitive advantages that have allowed Apple to be a consistent leader in the PC market. One competitive advantage has been their innovative spirit. ... The superior software allowed Apple to enter the Mac into new markets, desktop publishing and education.
User Uhfocuz
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