Answer:
C. product champion.
Step-by-step explanation:
These are The options for the question
A. executive champion.
B. category captain.
C. product champion.
D. technical innovator.
We are told about an effort to decrease the amount of industrial waste generated during production,
and how Cerisee wanted her company to use a new machine designed by one of the employees. She felt that the new machine could also bring down the company's costs. She tried to convince her supervisor and higher authorities to provide the resources needed to build and install the machine on a large scale.
In this case , the Cerise's role is that of a product champion. product champion in an organization can be attributed to new product development in systematic approach as well as innovation. They gear up investors in investing or individual/firms to make decisions in selling as well as promotion of products.