What is the central idea of Passage 2?
A)Advertising on school buses helps local businesses, but their ads should be monitored.
B)Advertising on school buses allows larger numbers of people to see ads, and that amount of exposure leads to profits.
C)Advertising on school buses is gaining popularity, but has a long way to go before being widely accepted by the public.
D)Advertising on school buses is one way for school districts to make money, and the community may experience benefits as well.
(THE PARAGRAPH)
18 School buses are carrying more than students these days.
19 The vehicles sport fancy advertisements for local businesses and events.
20 It's part of the effort for school districts to make money in these budget-strapped times.
21 And it is paying off.
22 Lewis-Palmer School District 38 made about $8,000 in its first effort last year with eight advertisers and 11 buses. This year, it is expanding.
23 "Ultimately we hope to have advertisements on every bus to maximize our income," said Robin Adair, D-38 spokeswoman. The district, which has had $11 million in cuts in recent years, is seeking a $4.5 tax increase in the November election.
24 D-38 has 56 buses that collectively travel more than a half million miles a year. That could be a lot of bang for the advertising buck, and a nice amount of change for district coffers. Like Lewis-Palmer, most districts that allow advertising on their buses choose to put the money in general funds to help with such things as higher fuel and utility expenses and increased contributions to pension funds and student activities.
25 Other Pikes Peak districts that use their buses as rolling billboards are Colorado Springs School District 11 and Falcon School District 49.