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Question 7 of 10 What is product positioning? A. The process of dividing up a total market into groups (segments) with similar needs and buying behaviors O B. The set of plans for product, price, place,
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Question 7 of 10

What is product positioning?
A. The process of dividing up a total market into groups (segments)
with similar needs and buying behaviors
O B. The set of plans for product, price, place, and promotion that the
marketer will use
O c. A definition of how the company intends for customers to view its
product relative to the competition
O D. The use of names and symbols to identify the company's
products

User TC Arlen
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1 Answer

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Answer:

B. the set of plans for product, price, place, and promotion that the marketer will use

User Muthu Palanisamy
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