Answer:
Option b (Crowdsourcing) is the correct approach.
Step-by-step explanation:
- The method of acquiring the resources, innovations, or information required by soliciting participation from some kind of broad amount of participants instead of just conventional employees through vendors, and specifically through the online population.
- It is the method of obtaining suggestions or support from a wide variety of persons, typically via the internet, on something like a campaign.
The other options offered aren't relevant to the description given. So, the solution here is just the right one.