Answer:
If you have a bad reputation, so will your product, for example if you were in jail, its hard for you to find a job ,cause people won''t trust you so if you have a business and were in jail people are going to think the worst, their going to think your selling illegal stuff or maybe you posioned, people will literaly think of anything , so your business won't grow without buyers. People aren't going to want to spend their money on a bad person
On the other hand if your a guy that is always helping out people, known for a good person, when you open up for a business lots of people are going to want to help you, and support you so they will buy your product
* Hope this helped *