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A firm's ________ describes how a firm will produce a superior return on invested capital. Question 9 options: A) market strategy B) competitive advantage C) value proposition D) revenue model

User Jqpubliq
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Answer:

D) revenue model

Step-by-step explanation:

In business and finance, the revenue model refers to the way how a company plans to make profits, and the higher the profits, the better.

The revenue model of a company must include:

  • how the business will communicative and establish its value with its customers. Customers assign a value to the products and services that a business offers, and they will continue to purchase them as long as the value they perceive is larger than the price.
  • how are company plans to price the value our customers assign to our products and services. If the customer value is higher than our price, customer surplus will result, but we will also be losing the opportunity to make money. Ideally, the price should equal the customer value.

User Robert Dolca
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