Question

The Foursquare app makes use of a mobile device’s GPS system to determine the user’s location. Foursquare uses consumer location information from a mobile device’s GPS to target consumers with timely and relevant promotional messages. This is an example of location-based marketing. Select one: True False

Answer 1

True

Step-by-step explanation:

From the questions, location marketing is a market strategy that involves using the location of a device to market a product. This happens when the devices alerts the device owner about a near by business and what it is offering.

As seen in the question, the Foursquare app uses the location of a device to alert the device owner about a nearby business.

Cheers