Question

The sales life cycle has three phases: early, growth, and maturity. The appropriate performance measures for the growth phase include:

Answer 1

The answer is profitability and asset management

Step-by-step explanation:

At growth stage, business experiences a rapid ncrease in demand in the company's products.

The appropriate performance measures for the this phase is:

1. Profitability: Profitability is important are because at growth stage a company should witness higher profit because it has moved away from early stage where the product was unknown but now that the company been known and it is increasing in its product's demand.

2. Asset management is the process by which a business is managing its assets to generate Profit. Profitability is also linked with profitability