Question

You work for an investment bank that is marketing a new credit card. As part of your company's marketing strategy, you come up with an animated penguin who is associated with your services, and your company comes up with the slogan, "Shopping with kings." Your ad campaign is viewed by millions around the country through television commercials, online ads, direct mail, and celebrity sponsors. W​hich of the following would be considered feedback?

a. c​ustomers apply for your bank’s credit card
b. c​ollege-aged students appreciate the slogan
c. Y​our target market likes the animated penguin
d. y​oung adults see the ad on a bus and call to ask questions
e. t​he media through which potential customers view the ads

Answer 1

Option D

Step-by-step explanation:

Feedback is the information about reactions to a product, a person's performance of a task, etc. which is used as a basis for improvement.

When the company ran a campaign of marketing credit cards the young adults saw the ad and called to ask questions therefore the campaign was successful. Option D matches perfectly in this scenario.