Question

Multiprint, a printer manufacturing firm, sells ink cartridges for each of its specific models. Only Multiprint cartridges are compatible with Multiprint printers, and no two models share the same specifications. What type of pricing does Multiprint use?

Answer 1

Multiprint use "captive product pricing " type of pricing.

Step-by-step explanation:

• Captive Market or product Pricing seems to be the manufacturers' promotional strategy whereby the fundamental or central commodity price is typically significantly reduced, while the concentrated goods are considered challenging.
• This draws low-price buyers to something like the core functionality, which enables vendors to generate huge profits from the captive goods that are required to be using the commodity.