Answer:
When forces from world centers are modified to fit the local culture, this process is called: indigenization.
Step-by-step explanation:
Indigenization happens when ideas, concepts, knowledge etc. coming from world centers are transformed to suit a local culture. This word can refer to a conscious effort by an organization, such as is the case with McDonald's adapting its products according to the country (no beef in India, for instance), or it can refer to how the local culture interprets something foreign. An illustration of this is how Native Australians interpreted the movie Rambo. They created tribal links between the character Rambo and the ones he was rescuing, and saw the movie as a representation of the feud between the whites and the Third World.